Television: OFCOM They regulate appropriateness of content
of materials produced by companies under their remit. They enforce regulations
through published guidelines, investigating complaints and imposing sanctions.
Film: BBFC They ensure film and DVD releases are appropriate
for the specified audience and provide certification.
Radio: OFCOM They ensure appropriateness of content of
content of materials produced by companies under their remit.
Why are ethical restrictions in the creative media sector
important?
Because they provide guidelines and codes of conduct for
media producers to work within and ensure that the public receive products that
are of the highest quality.
Can you outline some of the ethical restrictions that exist
in the following media industries:
Television, Multimedia and press? TV: There are a wide number of issues that exist and they vary dependant on the commercial nature of the producer. The BBC has their own codes of conduct that differ from commercial producers due to their public service role of function. For example, they must give a full and fair view of people and cultures that live in Britain's multi-cultural society. A Full outline of the BBC codes of conduct can be found on their website.
Multimedia- The main issues are data protection and the
right for all of us to expect that our personal information is stored securely
and treated in the strictest of confidence.
Press- The code of conduct in this sector will often relate
to freedom of information and the public interest. Current guidelines state
that 'The need to protect national security and public order and the rights of
individuals to privacy and reputation will often outweigh the public's interest
in knowing certain information.
3.What are the potential consequences of ignoring these
restrictions?/ Give a recent example of where ethical codes have been breached
and the consequences/implications/.
Potential examples include: The phone tapping scandal in the
British press which has meant numerous people losing their jobs, a full scale
investigation by the government and a legal investigation that has bought a
number of notable media producers to court to answer for their actions.
Transcripts on details of the leveson enquiry can be found online. Other
examples could include: Jermy Clarkson's comments on Top Gear, the Russell
brand and Jonathan ross pone scandal.
4. Give 3 reasons why it is important for you to fully
understand and comply with the codes of practices of your chosen industry
sector.
•To ensure that what is produced is not offensive
•To ensure that it is suitable for the proposed audience.
•To ensure professional working practices are maintained.
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