Prison break

 

Level 2 Media Unit 1C: Narrative and Genre Key Terms

Non Linear Narratives

Victim: Lincoln 

Hero: Michael (Lincoln’s brother)

 

Helper: Fernando Sucre was the one of helping Michael Scofield to get his older brother out of prison and also helping him to start a new life knowing it would be a hard process. Michael knows where to escape and where all the exits are in the prison but in order to escape, he needs all the help that he possibly can get from all the others.

 

Parallel narrative is a story structure when the director incorporate two or more separate narratives that it is linked by the main frequent character.

 

Flashbacks: The Flashback is when Michael’s brother Lincoln was being sentenced to death and had to talk to his brother who were in prison. This tells us that his brother was sentenced for something he didn’t do and now he will be killed because his brother Lincoln was blamed for it and charged for the crime.

 

The Flash-forward is how they are planning to break out through the prison to go to their family and for Lincoln, to get back to how his life was before he got in. This scene is speed up to see what is going to happen after. There is another flash-forward using the same tactic but this time they release what the tattoo on his body is which represents a map of all the tunnels of the prison to get out but in a secret method so no-one can interpret it or understand what his plans are.

 

Time & Space:  One of the Set takes place in a tattoo store in the first scene.  This Set is beginning in the dark then changes to a hostage in a bank in the daylight. It then ends up in the jail cell on the same day. Michael didn’t plan to steal money from the bank, he just wanted to pretend robbing the bank only to be arrested hoping to be reunited with his brother in jail.  The main story is set in the prison because the episodes of the story line are based on him getting his brother out and conduct a ‘prison break’.

 

Cliff-hanger: The cliff-hanger by making the end happening unexpectedly is to trigger a powerful scene and creates uncertainty. The scene is when Michael received a secret about his tattoo which isn’t shown to the camera but we know this because they use non-diegetic sound and we can see that he’s in a tattoo place. Also when the woman asked him to see it again, he doesn’t agree to it as he is worried that she could work out his plan. Throughout his time in prison, he dropped secretive swans made of paper within each of them have a drain hole and this could be a potential marking for the ‘prison break’.

 

Editing (continuity vs discontinuity): Matched cuts / jump cuts, the story continues but conflicts between each setup is used to create flashbacks to refer to the audience. However throughout the episode, the audience can see the editing is used through flashbacks. Matched cuts are being used to perform this shots and jump cuts are being used to jump from one scene to another. The producer  also uses transitions and close ups; there is one particular shot where they closed up on guy’s face being scared and then it overturned to the iris of his eye and then to a close up to the barrelled hole of a pistol.

 

Chronology starts from the beginning in the tattoo place but do not know where the tattoo place is. This when Michael Scofield is getting arrested for no reasons apart from trying to get lock in in the same prison as his brother to help to break through. It shows flashbacks and then the story still goes forward to where he lift us.

 

Subjective & Objective: The beginning is based on personal feelings because the two characters go to the prison for a positive purpose and you can see/read his sensations from his face through the close up shot when he gets into prison.

 

Mode of address & Tone: The tone is slow and very correct, the mode that they use is mainly between the two characters. The storyline is delivered through dialogue between each character and change of scene throughout the episode. Throughout this episode, there are multiple conversations which use slow tone and oppressing mode of address which creates emotions. They also use sad music in the background.

 

Type/Genre: The actions of the film is a cross genre due to the seasons when It has been filmed.

 

Role of audience: We observe the information and consume it has a hypodermic needle.

 

Role for producer: This informs the audience and determines how they’re getting out of the situation and how they leave this on a cliff- hanger.

 

Camerawork/Shots: During the course of the episode, the use of multiple shoulder shots which are normally used when somebody is having a conversation. They use multiple jump cuts to go to the next part of the season or scene. The flashbacks and flash-forwards shows us what it is going to happen in the next scene usually similar to the previous one. 

gang violence

horizontal and vertical integration and co-operatives

Unit 8

Understand the key characteristics of media organisations of different structures, the differences between the benefits and drawbacks of different types of media in terms of structure:

Explain:   What horizontal integration is?   This is where a production company expands into other are of one industry. This means that the company can develop in a particular area of production or they can buy out another company that deals that deals with these areas.	Benefits / PROS	Drawbacks / CONS   The Company that seeks to expand through a horizontal integration can achieve economies of the different scale, economies of scope, to increase the market power or the market share, reduction of production costs and the reduction of competition and increases in other synergies.
Explain:   What vertical integration is?   This is why the production company has the ownership to this production and distribution and exhibition to the film by the similar company because of this and they receive all of the profit	Pros – they Increased competitiveness and the greater process to control the Increase of the market share.
Explain:   What co-operative is? A cooperative (also known as co-operative, co-op, or coop) is "an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly-owned and democratically-controlled enterprise".[1] Cooperatives may include:   The cop

 

Topic B.1 Legal and ethical consideration

Topic B.1 Legal and ethical considerations (cont)

Continue to focus on legal and ethics issues the Creative Media Sector with specific focus on investigating the importance and implications of ethical considerations, looking at issues of intrusion into personal affairs of others and the consequence such as:

• Libel
• Defamation
• Privacy
• Equality

hip hop analysis

bullying

 

 

https://youtu.be/goLKVeEGFkQ

investigating regulatory bodies

Television: OFCOM They regulate appropriateness of content of materials produced by companies under their remit. They enforce regulations through published guidelines, investigating complaints and imposing sanctions.

Film: BBFC They ensure film and DVD releases are appropriate for the specified audience and provide certification.

Radio: OFCOM They ensure appropriateness of content of content of materials produced by companies under their remit. 

Why are ethical restrictions in the creative media sector important?

Because they provide guidelines and codes of conduct for media producers to work within and ensure that the public receive products that are of the highest quality.

Can you outline some of the ethical restrictions that exist in the following media industries:

Television, Multimedia and press?
TV: There are a wide number of issues that exist and they vary dependant on the commercial nature of the producer. The BBC has their own codes of conduct that differ from commercial producers due to their public service role of function. For example, they must give a full and fair view of people and cultures that live in Britain's multi-cultural society. A Full outline of the BBC codes of conduct can be found on their website.

Multimedia- The main issues are data protection and the right for all of us to expect that our personal information is stored securely and treated in the strictest of confidence.

Press- The code of conduct in this sector will often relate to freedom of information and the public interest. Current guidelines state that 'The need to protect national security and public order and the rights of individuals to privacy and reputation will often outweigh the public's interest in knowing certain information.

3.What are the potential consequences of ignoring these restrictions?/ Give a recent example of where ethical codes have been breached and the consequences/implications/. 

Potential examples include: The phone tapping scandal in the British press which has meant numerous people losing their jobs, a full scale investigation by the government and a legal investigation that has bought a number of notable media producers to court to answer for their actions. Transcripts on details of the leveson enquiry can be found online. Other examples could include: Jermy Clarkson's comments on Top Gear, the Russell brand and Jonathan ross pone scandal.

4. Give 3 reasons why it is important for you to fully understand and comply with the codes of practices of your chosen industry sector.

•To ensure that what is produced is not offensive

•To ensure that it is suitable for the proposed audience.

•To ensure professional working practices are maintained.

 

Analysis of most shocking second a day

Analysis of most shocking second a day campaign video

 

Setting:

A young girl's life gets turned upside-down in this tragic second a day video....

The video is about a little girl who is living an extremely happy and healthy life when there is a changeover to where she is sad and has lost everything that she wants. She can’t have the same life style as before. At the start she is in the house with her family and friends and she is celebrating her birthday. In the house they use a lot of artificial lighting e.g. light bulbs and lampshades to create a happy, enjoyable atmosphere in the first scene.

 This image shows the skyline of London which indicates that this campaign video is set in London. The girl is walking through a park and you can see the London Eye. The colour of the sky looks like a typical British autumn day. The weather is very dull and grey, similar to her facial expression as seen in the eye level shot.

Costume:

At the start she is wearing a white dress and white symbolizes innocence and purity. Later she is wearing her school uniform this shows us that she is still a child, then throughout the advert her clothes become very rough and dirty this is due to the conflict going on around her.

 Props;

The use of props in this video helps to show the audience how the young girl is touched by what is happening and what she is going through. The young girl is seen at the beginning wearing different clothing in the various shots, this shows the audience the young girl’s lifestyle as being …. The writer also uses different props to show her family life, for example the video starts with her family and friends celebrating her 9th birthday with a cake and different birthday’s balloons. The next clip shows that she is having breakfast, eating bread with chocolate spread. Then the young girl is dressing up in cloths, the props used were lipstick and a hat. The next clip is showing that the little girl is in a bed room doing nothing. There is her teddy bear with her and also a lot of toys in the background. The next clip is showing us that she is playing a violin, creating a song. The next clip is showing that the young girl is playing with someone and having fun. She is wearing a blue jumper. The next clip is showing her wearing a red cardigan and a white t-shirt. The next clip is showing that she is wearing a yellow jumper and speaking to someone or maybe herself. Fast-forward this clip to the middle and she is looking depressed because its dark and she’s running away from somewhere. The next clip is showing how she is feeling at that moment of time. She is with her dad, leaning on him. The next clip is showing that she is being treated with different tablets. The next clip is showing her going out with her father, a blast goes off next to her. It is a bomb. The next clip is showing her running to a car to take cover. The clip after this is showing that she is in the car and going to somewhere that she doesn’t know. There are police cars going somewhere she can see blue lights everywhere. The next clip is showing that she is still in the car with her teddy bear. The next clip is showing her reaction even though she doesn’t even know what is going on. She is in the car but her mood has changed. In the next clip she is still in the car and she is eating a snack. The next clip is showing that she is scared and wants to hide so nothing is going to happen. The next clip is showing her and her mother running for safety. The next clip shows what has happen after the blast. The next clip is showing that the young girl is using a gas mask to be safe from the gas that is everywhere and her mother is helping her. The next clip is showing that the girl is unhappy about what just happen. The next clip is showing that she doesn’t want to be next to nobody at all. The next clip is showing her coming out of somewhere and her hair is coming out. The next clip is her with her mother and father in the background just walking but upset. The next clip is her eating an apple. The next clip is her running away from people that are shooting and she wants to get to safety as soon as possible. The next clip is when she is running and looks back and sees her dad locked behind a gate and she is screaming "Daddy". The next clip is of her holding her teddy bear next to her face and cuddle next to her mum while her mum is crying. The next clip is her on get own standing and thinking about life and crying and looking like she lost everything, the next clip is when is she with her mum going into someone that dark and it looks like the army he. The next clip is when she is in the army base when they are looking after her and making sure that she safe. The next clip is when she’s on the hospital bed sitting down and getting checked out by a doctor and checking her heart if they anything wrong. The next day on the clip is she’s still in the hospital and like in the evening waiting for someone or getting checked out. The next clip is when she still in the hospital over night while she is holding a cup and wants to sip a bit of water. the next clip is when it’s her birthday and she is having it in the hospital with her mum in the back ground singing happy birthday to her and holding a cake but with one candle and the little girl is looking upset because she feels lonely and maybe she doesn`t like the hospital. “JUST BECAUSE IT ISN`T HAPPING HERE DOESN`T MEAN ISN`T HAPPING #SAVESYRIASCHILDREN #SAVING THE CHILDREN

 

 The mask was resenting her by giving her lots of mask to use as a prop as while she was wearing different ones in the clip to see where she is at that time off day also they used the gas mask to show that she is trying to get away from something and showing that there is war or someone is acting the place that she is at the moment of day. This clip is showing use how she is based in the scenes and also how she was moving around in the car with her family to go to safety she had to go to the hospital to get checked out and looked after they was different kind of props that was used in the hospital and she was

 

  shots :


^{The different type of shots that was used to make this short clip that was used by the producer is that they are shot and to see the dissimilar shorts and they movement that they are showing at the shots goes pass and to see what they are trying to show under the line to the short clip and see how the young girl how she is feeling from the moment of time and the shots that was used to make this is to make us understand the meaning behind the story  of the littrle girls life and how we are meant to support her.}

 

Sound

 There is different kind of sound that she is making us listen to while the clip was playing and it was moving faster than I thought it was going to be also while the different shots were coming up at different times. There were different sounds in the backgrounds to show what the young girl is feeling and hearing, the music in the back ground was more deeply emotional because while they are showing the young girl in the moment of time that she was feeling with the sound effects that was going crazy. 

There are so many different sounds within the video, but at the very start there is a very little sound as she is happy, until the rumbling start to happen as the war had began. There are also diegetic sounds from the TV and the radio as it playing what on the news

Summary

Before watching this campaign video about the young girl that has no name, my understanding was that it is supposed to remind us to be aware of the other countries in crisis and war zones.

Audience Theory: From Passive to Active

Audience Theory: From Passive to Active

How do audiences “read”, interpret, and interact with media products?

 

A bit of history

When Media Studies first started as a “serious” discipline, the focus was very much with the effects that the media had on the audience. This approach saw the audience as a passive mass, being brainwashed by the messages that flooded them from TV, newspapers, films, the radio and so on.  In effects theory, the media are powerful, negative forces who control the masses.  The media is seen as a hypodermic needle , injecting our helpless minds with messages which we take on board fully.  The effects model is still in evidence today, particularly in tabloid newspapers who construct moral panics around the latest buzz in the media- rap music videos, horror movies, Facebook and so on. 

 

Moral Panics

Moral panics happen when members of a society and culture become outraged, fearful and upset by the challenges and menaces posed to 'their' accepted values and ways of life, by the activities of groups defined as deviant.  These could be violent extremists, teenagers, or an organisation / idea such as the internet, or facebook.

 

What recent examples can you think of moral panics?

 

A more active audience?

In more recent years in Media Studies, there has been an increasing acceptance that the audience didn’t just operate as a big “mass”.  This recognised that people from different types of backgrounds had varying “readings” or interpretations of the media.  This approach sees the audience as active, rather than passive, making their own meaning.  It is known as uses and gratifications theory. The audience has a set of needs which the media in one form or another meet.   Blumler and Katz in 1974 identified four broad needs that were fulfilled by television viewers:

• Diversion- a form of escape or release from everyday pressures
• Personal relationships- companionship through identifying with TV characters and sociability through discussion about TV with other people
• Personal identity- the ability to compare one’s own life with the characters and situations portrayed and explore individual problems and perspectives
• Surveillance- information about “what’s going on” in the world.

 

 

 

 

Modes of reception

As we have recognised that audiences are often active, rather than passive, there have been three modes of reception recognised.  These describe the ways in which we receive media messages:

Primary: The audience is fully absorbed with the media message, for example in a darkened cinema

Secondary: The audience is paying attention, but is also doing something else. For example eating their tea in front of the TV, whilst chatting to family

Tertiary: The audience has minimal engagement with the media, for example, barely noticing billboard advertisements whilst on the bus.

 

A 21^st century approach to audience: Media Studies 2.0?

You may have heard of the term Web 2.0 to refer to the internet in its most recent form as creative and highly interactive.  The Media writer David Gauntlett has suggested a possible parallel in Media Studies 2.0 (2006).  Gauntlett suggests that in today’s Media world, the lines between producers and audiences have become blurred, and that now all of us are media experts.  He recognises with the predominance of the internet and converging media industries, that YouTube, Facebook, Wikipedia and similar have potentially made all of us producers, active audiences, and sophisticated participators.  In these examples, it is the audience who has control over the message, not a big institution.  Even the larger, well-established institutions such as the BBC have picked up on this spirit of audience as participator, with the predominance of interactive services, blogs and the like.  The following quotation summarises Gauntlett’s Media Studies 2.0 very nicely:

 

“..the arrival of new media within the mainstream has had an impact, bringing  vitality and creativity to the whole area, as well as whole new areas for exploration (especially around the idea of “interactivity”).  In particular, the fact that it is quite easy for media students to be reasonably slick media producers in the online environment, means that we are all more actively engaged with questions of creation, distribution and audience.”

 

What is portfolio?

What is portfolio?

 

A portfolio is when you need to showcase your work and to help to show your skills to future employers.

A varied set of photographs of a model or actor intended to be shown to a potential employer.

 

What is show-reel?

A show reel is like a visual CV you send to employers, showcasing your skills in things like camerawork, editing and sound mixing. You'll need to have made some films first, whether as part of a media studies or film course.

 

Pros and cons of C.V

 

Pros : they help employers to sum up applicants and choose between people from what they have written about themselves and what they like doing a in there spare time. It has the advantage of being styled and presented in the way you choose.

 

Cons : the person could of lied in their CV . it may not always contain all the key aspects relevant to the job that you are applying for you may need to rewrite it so as to fit the job. That why they need to see proof of you like for example picture of yourself and where you used to work or what you doing at the moment e.g work experience and apprenticeships you cannot demonstrate everything on your cv but you need to show it in person.

Showcasing work: 

When you go to an interview, consider taking a portfolio that highlights your best work. This helps a potential employer visualize what you can do. That is a major asset for most job seekers, regardless of their career field. Refer back to your portfolio any time you can during the interview. Use a portfolio to:

 

 

CVs ( paper, digital, Social CV

Example:

David Omo-Osoba

Contact: 07575276667

Email: David.omoosoba@icloud.com

 

Personal Profile 

Well-organized and self-motivated individual who is looking forward to build on current skills within a retail environment. Able to work well in a team to achieve goals and can common

 Key Skills

• Able to communicate effectively and build rapport
• Solve complex and difficult tasks 
• Highly organized and be able to meet deadlines 
• Ability to work well in a team and be a great team player 

 

 

 

Hobbies and Interest 

I regularly keep active by going gym and playing sports. I am always up to date with the latest sports news and fixtures. I have a keen interest in the latest fashion trends and designer clothes products.

                                               

Work Experience

Housing Service - Repairs and Maintenance, Stratford, London         Mar 2015 – Apr 2015

Key Responsibilities:  

• Serving and advising customers
• Managing stock and deliveries
• Changing light bulbs doors handles  
• Fixing faulty products and handling returns  
• Working within the warehouse operations 
• Sports leader

 

 

Education

Leyton Sixth Form College                  Sep 2016 – Present  

BTEC level 2 Media

The Cumberland Community School,               Sep 2011 – Jun 2016  

100% attendance    

 

 

References 

Leyton Sixth Form College

Scott Goldsmith 

Teacher

Scott.Goldsmith@leyton.ac.uk

Phone number- 02089289070